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"To be as good as possible, on the border to perfect—that is my goal," he explains simply.
"If you are making watches to please yourself—and that’s what I do—meticulously and with passion,
then they will automatically be good. My watches are an expression of my personality."
The
timepieces issuing from Prescher’s picturesque Twann workshop are of the utmost quality
in addition to their unusual aesthetics.
He personally makes sure that each
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and every piece runs perfectly before delivery, and reports that in his entire career only
one has ever been returned for repair.
"These
aren’t really watches that can be industrially manufactured," he explains, "and I never
run out of ideas. It’s never over for me; I could do this forever." And this year will
most likely see Prescher broadening his horizons–and his name—by entering different market
segments, such as with a more feminine version of the Tempusvivendi model.
Time
will tell if Prescher’s objets d’art are the right thing for a feminine wrist, but one thing
is for certain: Taking a stroll to the A.H.C.I. booth at Baselworld 2007 to have a look is definitely
worth any woman’s—and any man’s—time.
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